New media technologies such as live streaming and short videos not only provide users with rich experiences, but also drive the transformation of traditional marketing methods. In Nanchang High tech Zone, enterprises seize the opportunity of Internet development and continue to improve economic benefits.

Jiangxi Yueshan Technology Co., Ltd. is an Internet company focusing on developing high-quality children's home learning solutions. In recent years, enterprises have utilized new media technologies such as big data, short videos, and live streaming to transfer family education from offline to online, breaking through the limitations of traditional education time and space while accelerating their own growth.

Focusing on the pain points and difficult issues in family education, Yueshan Technology has developed thousands of products in the fields of early childhood and primary school, and has used big data methods to iteratively upgrade products in a targeted manner。

Through the marketing model of "content+e-commerce" and "short videos+live streaming", Yueshan Technology produces 200 short videos per day, with an average daily exposure of 4000w. Its products are distributed throughout the country and sales continue to increase.